The Cadillac House NYC

"JR1" (type35bugatti) 05/24/2016 at 16:41 • Filed to: Cadillac

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What do you all think of Cadillac’s new center for lifestyle and culture. It is open to the public, features coffee, has rotating Cadillacs, and finally will havea new line of fashion there ever quarter (yawn to that last bit). Is this cool or a desperate gimmick to regain sales? I think it is a tad dorky but I have no doubt that when I am in NYC I will have to visit it because Cadillacs lineup might be the best it has ever been.

RamblinRover Luxury-Yacht > JR1 05/24/2016 at 16:43

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Needs a Corvorado to add ambience. (continues beating dead horse)

FSI - alcohol enthusiast with a car problem > JR1 05/24/2016 at 16:49

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Why not? Some kind of flagship showroom type of thing can’t hurt.

Under_Score > JR1 05/24/2016 at 16:49

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Fashion? Like Ralph Lauren Polos with the Cadillac logo on them? If so, nice.

itschrome > JR1 05/24/2016 at 16:50

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WHITE?! WHITE?!?! WHO THE FUCK EVERY WROTE A SONG ABOUT WHITE CADILLACS!

BLACK CADILLACS!! BLACK!!!

STOP RUINING THIS BRAND!

Supreme Chancellor and Glorious Leader SaveTheIntegras > JR1 05/24/2016 at 17:03

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Where in NYC? I’ll have to take a trip across the hudson

misfitmascots > JR1 05/24/2016 at 17:11

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Well I’m interested

crowmolly > JR1 05/24/2016 at 17:48

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To be honest it is probably more effective both in terms of brand awareness and value than a 7+ figures on a horseshit sponsorship deal.

LJ909 > JR1 05/24/2016 at 18:21

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I think its a desperation gimmick that’s saying look we can be classy and artsy and modern too. You don’t see any of the other luxury automakers doing that. The fact that the cars are inside rotating should tell you everything. Instead of this being some stand alone thing that probably wont be there long, this whole design and idea should be implemented into their dealerships as STAND ALONE’S. Not with Buick or GMC. Along with new sales training.

JRapp: now as good as new again > itschrome 05/24/2016 at 19:40

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I believe the’s songs about Pink Cadillacs too, but I don’t think that would help their image problem either...

JR1 > FSI - alcohol enthusiast with a car problem 05/24/2016 at 20:47

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I agree it would be kinda cool I think

JR1 > Under_Score 05/24/2016 at 20:48

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No like the hottest stuff in fashion on display

JR1 > Supreme Chancellor and Glorious Leader SaveTheIntegras 05/24/2016 at 20:48

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No idea somewhere over there the island isn't THAT big

JR1 > misfitmascots 05/24/2016 at 20:49

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Sure we love cars but what about normal people. Will they care?

JR1 > crowmolly 05/24/2016 at 20:50

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Totally true. They should expand it like Tesla

JR1 > LJ909 05/24/2016 at 20:51

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I totally agree with that. Who wants to go to a Chevy dealership to buy a $100k car anyway? The services normally insufficient

misfitmascots > JR1 05/24/2016 at 20:55

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I think it’ll bring in foot traffic from non car people especially if there’s going to be fashion shows and other events. Will they care about Cadillac is the question.